What an idxCEO™ Real Estate Website does for you:
Our old real estate website cost about $1000 a year, and wasn't doing much. Business was down. When we got our new real estate website we started seeing results right away with new listings and closings. We even get calls from other states! We now have the best real estate website in town, and it makes a difference!
Pat Harmon, Owner/Broker Oakridge Real Estate
How does idxCEO™ attract new listings?
Gives sellers what they want.
Property Sellers basically want one thing: someone to promote their property and sell it. More promotion to a greater number of buyers usually means a quicker sale.
Going past the limits of conventional advertising.
Advertising in newspaper ads and real estate publications is expensive, doesn't show much, and usually only reach local buyers. The Internet reaches the world. At least 80% of property searches start there, so its smart to have a good real estate website.
Appealing to buyers is appealing to sellers.
idxCEO™ makes the most of the Internet by giving buyers all the interactive features they expect. idxCEO™ makes you a resource for buyers and makes use of real estate marketing technology at its finest.
Full featured and affordable.
Consider your options.
Independent development - Full featured, one of a kind websites are susually very expensive - $10,000 to $20,000. And you will still have to pay for web maintenance every month.
Provider Services - Service Providers offer IDX for a monthly fee, some with and some without a website. Basically you are a renter. You pay month after month but never own.
idxCEO™ - Affordable and competitive ownership.
You pay a fraction of the cost of the other real estate website options, get all the features, and OWN IT. No more monthly webmaster fees or service charges from an IDX Provider.
idxCEO™ - You are in charge.
The idea behind idxCEO™ real estate website solution is to give you a website system with the ability to have full featured IDX built in - not something that gets added on. Sounds simple, but its really very unique nowadays - putting the Realtor in charge.
Do the math.
Think again if you believ that a pay-per-month Provider service is the cheapest real estate website solution. It isn't. Be sure to compute the set up fees and continuing payments forever. And know exactly what you are getting - website features you rent. $50/month with a $300 setup fee means $3300 in five years. And counting. $300/month will probably cover your needs, but that's over $18,000 in five years. And counting.
How do you get more leads?
Go where the buyers go.
Over 80% of buyers looking for a property go to the Internet. This is a target market you can't afford to miss. An idxCEO™ website is a great resource, helping property buyers find exactly the right property among ALL the listings for sale in your area. And making sure they call you for a showing.
Offering a great service.
idxCEO™ offers visitors great tools that keeps them coming back to your site again and again - like the Property Organizer, New Property Alert by email, interactive mapping, mortgage calculator, and much more. These are strong lead generators for follow ups, and keep them coming back to your site again and again.
Leads to a Agent-Client Relationship.
idxCEO™ is not about replacing you. It is about leading website visitors to you and establishing a one on one relationship. Each Agent in the office has identity as part of a professional team. Each property is a lead generator, leading to you for a showing.
Being a community expert.
An idxCEO™ website makes you a community resource. Interactive mapping. Info about your region's recreational, educational, and business opportunities. Current weather conditions. All show you know about your area, not as a disinterested salesperson, but as a community member.
Being a one-stop real estate resource.
With idxCEO™, a buyer doesn't need to turn anywhere else. You have all the features and all the tools they need. You are the only real estate company they need.
Competing with the real estate giants.
Marketing-savvy real estate corporations give online property hunters everything they could possibly want in a real estate website. With idxCEO™, you can too - along with your reputation for personalized service.
Designed especially for the non-technical Realtor.
For those who feel a little intimidated.
Is one of your biggest objections to having your own website your lack of technical ability? No problem. idxCEO™ is made especially for you, streamlined, user-friendly, straightforward, and it basically runs itself with no uploading or complications.
Automation - saves time and gets more done.
idxCEO™ is fully automated. All MLS listings and images are updated every day - with no work on your part. Clients get emails of new properties - with no work on your part. Printable Property Fliers (for ANY property) are automatically created - again, with no work on your part. And much more. The site pretty much runs itself.
Full control made user-friendly.
Control panels for Admin, Principle Broker, Agents, and Clients manage the website, agents, listings, communications, and clients. Manual systems checks, auto correction and cleanup features, and much more. Logical and streamlined, eliminating the need for web maintenance. idxCEO™ includes training and ongoing tech support.
Branding you as a Real Estate Resource.
idxCEO™ - Real estate web design.
We create a completely customized, one-of-a-kind web design that is professional and attractive. Branding is associating your name and logo with excellence. You've worked hard to build your reputation and need a website that fits that image: that's what we do.
idxCEO™ - Identity for each Agent.
Each Agent has their own webpage, giving identity. Edit and change your portrait and text. Show all your listings in one place (along with the sold and pending ones). Show off a little!
idxCEO™ - One stop place to shop.
idxCEO™ is not just about an image. It's about a call to action - directing buyers to you for a showing. Making you the only one they need to call.
idxCEO™ - Accentuate the positive, eliminate the negative.
Your website is an extension of you. It should be as helpful and efficient as you are. Studies show that 60% of people who have a negative experience on a business website will not buy from that same company offline. This makes it important to have a website that does the job right.
Search Engine Optimization - SEO
90% of all website traffic is generated through Search Engines.
Ignoring this makes many otherwise excellent business websites fail. Following our proven SEO strategies helps your website get traffic. SEO is what makes an idxCEO™ real estate website really work for you.
SEO - MLS listings have valuable content.
When using a 3rd party Provider or linking to the MLS search, you don't get the benefit of the listing content. With idxCEO you are pulling the listing content yourself into your own searchable database, so Search Engines recognize you as the source. This gives you better ranking. Natural Search Engine Optimization.
SEO - Researching keywords.
Search Engines look for keywords in your website that match the keywords a Search Engine user types in. We research the keywords that users actually use - we don't just guess which ones they might use.
SEO - Pro-written keyword-rich copy.
We write the copy for your website, using the right keywords and placing them on the page and in the code correctly so they will get noticed by Search Engines.
SEO - Search Engine Friendly Web Design
Not all web designs are the same. Our real estate web designs are efficient and are the kind Search Engines like because they make the content more accessible.
SEO - Linking to ranked sites.
We give you links to our own Google ranked sites and submit your website to Directories. Besides this, your Control Panel enables you to add links of your own and develop your own Search Engine Optimization.
SEO - RSS Feed Press Release
Your new website gets off to the right start with a pro-written press release. The article is shown on an online news service and available for news services to print. Or you can submit your article yourself to local publications in your area so your new website gets the traffic of sellers and buyers.